One of our earliest ventures into VR was the creation of a digital copy of the interior of a venue in Gothenburg to help us visualise how the video content that we were producing for a client’s event would look when played to the audience capacity in attendance. This was presented to the CEO and event organisation staff who found it useful on so many levels other than our intention – how our content would look in that setting in advance of the event.
As a result of the success of this we are developing this as a fundamental tool to help our clients realise corporate events in terms of the overall environment design, event branding, visual communications and even as a tool to assist in rehearsing keynotes prior to the event.
Furthermore, in the retail space we are developing tools to drive improvements in efficiency in the design and merchandising of individual retail stores. This VR toolset enables you to literally walk around the environments, interact with merchandise, make design and layout decisions and changes on the fly, collaborate with your team and then invite stakeholders into the virtual space for you to present your ideas.