Simple harmonic motion

Simple Harmonic Motion are a four piece band playing original instrumental music in the contemporary classical genre. Their tours in Northern Europe and the UK have been accompanied by multi projected animations produced by AR Media.

Illustrating the musical interpretations of Keats longer narrative poems is a tall ask; however it’s one that our team relished. Simple Harmonic Motion challenged us to produce animated videos to accompany their live performances, with the intent of the videos being projected over a variety of exterior and interior surfaces at select venues across Europe, as part of an international tour.

ILLUSTRATION & ANIMATION

Lamia was the first of the five animations we produced to embody the characters, themes and legends of Keats narrative poems as the music is played. Each project needed its own unique style and Lamia was inspired by the greek artworks “Black-Figure Style Decoration” created in Corinth (c. 620 – c.530 BC). The animation was styled to bring a drawn fable on parchment to life.

INTRODUCING DANCE

Simple Harmonic Motion had at first been wary when we had mentioned the use of dancers for physical expression, but following the success of the use of dance in the Lamia animation, wanted to now embrace this as a basis for the remaining videos. The use of physical performers was further embraced as the remaining animations were produced.

The fourth video in the series, the classic ‘Ode to Psyche’ even went as far as to use only dance rather than physical expression and AR Media created an expressionistic environment for this to sit in.

The videos have been a great success with many audience members expressing their appreciation of how the addition of the new videos enhances and compliments the music.

With the Keats poem series now complete AR Media are working with SHM on a new series of videos for both ancient mythology & lore legends. The first in the new series is the story of Lazarus and Dives, where we are using illustration, animation puppetry and parallaxed imagery.

CLIENT TESTIMONIAL

Team AR did a great job and the shows went very well – we’re looking forward to doing some more.

Jonathan Beckitt – SHM, Floating World Records Limited

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